search advertising for auto dealers

professional auto dealership search advertising

Gain a competitive edge in the auto marketplace with carefully targeted search advertising.

Every piece of our G/O Drive marketing solution has been built and tailored using historical automotive campaign data. Our certified experts have years of automotive advertising experience, equipping them with an in-depth understanding of what works and what doesn’t. We know your objectives and customers, and appreciate how both are significantly different from other verticals in which our company specializes.

“The relationship with G/O has made us very confident that our dollars are providing showroom traffic. Digital companies don’t know how to sell cars, and car dealers don’t know how to optimize digital efforts. We’ve found a partnership where we know they’re doing what they do best so that we’re allowed to do what we do best.”

- Dustin Peugeot, General Manager and Operating Partner at Liberty Auto Group

what makes search advertising an effective tool for automotive dealers?

Search advertising connects in-market auto shoppers with the exact vehicle they seek at the moment of their need. This includes targeting auto shoppers as they gravitate toward their mobile devices during the process. These specialized ads target the shopper with a timely, effective message designed to drive traffic to your online showroom and ultimately through your dealership’s doors.

You likely already have some kind of pay-per-click campaign, but are you getting maximum performance from those dollars? G/O Drive is all about maximizing your ROI utilizing tried and proven strategies and techniques developed over years of automotive campaigns.

tracking ROI

G/O Drive clients are given 24/7 access to our proprietary dashboard, which measures and graphs all the relevant performance statistics for your campaign. Dealership marketing and general managers can easily monitor and leads, impressions, clicks, click through rates, ad position, cost per click, views and changes in campaign performance. Our platform also allows you to listen to every phone call generated by the campaign, read every form fill and grade leads in a way many other reporting tools simply can’t match.

Transparency and the effective and accurate tracking of ROI is an integral part of G/O Digital’s core mission, and when you receive search advertising through G/O Drive, you can feel confident in the knowledge that your campaign’s performance will be easy to monitor with clear, accessible metrics.


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