Up your walk-in traffic and boost sales with proven strategies.
While there are commonalties between all retailers, the diversity in this space is striking. The clientele for a sporting goods store and an upscale designer consignment shop are not mutually exclusive, but the strategies you would use to drive traffic to one versus the other can be drastically different.
The Search Advertising, SEO, Email and Social Media experts at G/O Digital understand what works and what doesn’t, and our teams of experts can help you understand why one digital marketing product will likely result in a higher ROI for your business than another.
We also take into account your unique voice and character as well as the demographics of your target audience when we craft customized campaigns designed to appeal to people who are seeking what you’re selling. The retail space doesn’t lend itself to the cookie-cutter approach to localized digital marketing, and when you work with G/O Digital you can rely on a solution designed for your business.
The sheer amount of consumer data available has made manual campaign optimization strategies costly and inefficient. Predictive marketing and programmatic campaigns are quickly becoming the industry standard, with programmatic ads estimated to make up 50% of all digital ad sales by 2018. But what is programmatic advertising, and what can it do for your business?