Success Story: Brakes Plus Achieves Impressive ROI with Paid Search

G/O Digital Increases PPC Leads for Brakes Plus by 49% While Maintaining a CPA 4x Lower Than Industry Average

Running a Pay-Per-Click campaign can be a quick and effective way to reach people who are actively searching for your services, but it can also become a costly marketing tactic if not set up properly and continuously optimized. With 144 locations and growing, Brakes Plus needed an effective and cost-efficient way to win customers in a competitive marketplace while putting the brakes on an inflated Cost-Per-Aquisition.

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